Sky Sports’ dedicated Formula 1 channel will be sponsored by a Formula 1 m꧅anufacturer this season.

Audi have been confirmed as theไ sponsor for Sky Sports F1.

The three-year deal begins on Tue🌞sday 18 February for the F1 75 Live launch, where all 10 existing teams will unveil their liveries for the upcoming season.

Audi are still running as ♚Sauber in 2025 but will evolve next year, when the new F1 regulations begin.

Sky Sports are the official UK broadcaster of F1. Every session of every race - plus their digital output and social media - will now be spon🌱sored by Audi.

Audi step in to sponsor Sky Sports F1

Tony Moore, Head of Marketing at Audi UK, said: “Innovative engineering has always bee🃏n an Audi trademark, especially embodied in our range of performance cars.

“We’re excited to launch our partnership with Sky Sports Fo꧂rmula 1, the perfect platform through which to celebrate Vorspru❀ng durch Technik.”

🦹Karin Seymour, Director of Client & Marketing at Sky Media, said: “Our partnership with Audi is truly multi-faceted.

“F1 has become one 🍸of the fastest-growing sports, with an increasingly diverse and engaged fan base driving record TV viewership and online engagemಞent.

“As partners to Sky Sports F1, we’re helping Audi connect with this new wave of fans an🍬d be at the heart of the conversation.”

Sky Sports’ 💟coverage of F1 in 2025 will be ℱwithout one of their most famous faces.

Damon Hill, the 19♐96 F1 champion,ও has stepped back from his long-term role.

“It's been a fantastic 13 years with Sky Sports F1 but 🌸all good things come to an end,” Hill previously said.

“I will miss the most impressive bunch of professionals it has🧸 ever been my ple✤asure to have worked with. Looking forward to new challenges.”

Hi꧟ll and Martin Brundle, who will remain at Sky Sports this year, were very criti🌼cal of Red Bull’s Max Verstappen in 2024.

Verstappen’s driving style came under 💟scrutiny as he battled with Lando Norris.

Verstappen criticised unnamed members of the British med𓃲ia when he returned to form in Brazil last season.

In 2022, Red Bull briefly boycotted interviews with Sky Sp꧟orts. There was a disagreement over the handling of the 2021 Abu Dhabi Grand Prix f🐠allout.

Sky Sports hold the UK broadcast rights to F1 until the end ♕of 2029.