Heineken has unveiled its first television advertising campaign since announcing its partnership deal with🐼 Formula 1 earlier in the year, with Sir Jackie Stewart taking a starring role.

With the high-profile new deal coming into effect this month, Heineken have released a big budget spot to emphasise its bold 'When You Drive, Nevꦐer Drink' mesℱsage which can be seen across billboards in Monza.

Star🥂ring Sir Jackie Stewart - both in person and in clever CGI form -, the commercial shows the three-time world champion refusing offers of Heineken throughout his racing🎃 career and on to this day.

The use of Sir Stewart is of no coincidence, wi🔥th the Scot regarded as a pioneer for leading the drivers' moveme🐼nt towards a safer Formula 1.

Watch the ad below: