Marc Marquez’s arrival 🌄at Ducati is alreadyꦫ paying off, on and off track.

While he has been busy developing the GP25 at the MotoGP Sepang test, he is boosting Ducati in te♏rms of ಌmarketing too.

Ducati know that th﷽ey have an eight-time world champion - and the most famous face in the sport today.

“We have a lot of satisfaction also from the communications point of𝄹 view,” sporting director Mauro Grassilli told .

“It’s not that we didn’t have any before, but I think with Marc with are reaching an audience that before was maybe more difficul𒅌t to reach.

“So, he is heꦫlping us from that point of view, as well.”

His factory Ducati teammate Francesco🎉 Bagnaia is also ma꧑king inroads in these areas, the brand claims.

Bagnai🦄a, despite his two titles, hasn’t yet hit his ceiling in terms of fame or popularity outside of hardcoꦡre MotoGP fans.

But Grassilli insists he is improving: “Without a doubt. Let’s remember tha🔯t Pecco is a w꧟orld champion.

“He is a character who is doing well on the track, but also off it. There is still some way to go, but he is doing so many off-track activities, with whic🃏h he is helping to give visibility not only to Ducati as a company, but also to “Francesco Bagnaia as a rider, as a professional, and as a sportsman.”

Ducati will again welcome Lenovo as the𓆉ir title sponsor for t♏he 2025 MotoGP season.

But not every factory team will possess a title sponsor. Not𝔉ably, Honda’𓆉s association with Repsol has expired.

Ducati’s Grassilli has concerns.

“Ever since I started in this business at a somewhat higher level, the desire has always been🐻 to bring in partners from outside of the industry,” he said.

“So that we can speak through our sponsor🐭s to an audience other than the motorcycle enthusiasts.

“The fact that we see other teౠams that have no title sponsors, or very few sponsors fr♋om other sectors, if any, is a cause for concern.

“Because it m🧜eans that we are talking to the same people, and that is not t꧂he goal of Ducati, and should not be the goal of the championship in particular.”