Pata “demoralised” by Yamaha WorldSBK results
Yamaha’s difficult 2024 WorldSBK season could have ramific꧃ations away from the circuit.

Yamaha went win🐻less in the 2024 WorldSBK season, a record that caused concern for its long-time title sponsor, Pata.
The Italian crisp company has sponsored the Crescent-run factory Yamaha team sincꦅe the Iwata marque re-entered WorldSBK as a factory force in 2015, but its poor 2024 season has resulted in questions being asked by Pata owner Remo Gobbi about the future of the partnership.
“I want tဣo be very clear about Yamaha,” said Gobbi 😼in .
“The history with Yamaha has 🐼lasted for 10 years and I think I have invested a lot.
“In these seasons we have reaped great satisfacti🃏on, given that we 🐼won in SSP [World Supersport] up to Toprak's title in SBK [World Superbike], which represents a unique achievement.
𝓰“The question, however, is to look to the future, 💫because the results of last season have demoralized me."
Gobbi added assurances that his “priority” for Pata is to c🅰ontinue with Yamaha in 2026, but suggested that the results must improve in 2025 in order for that to happen.
“I have already spoken with Yamaha and asked them to p𒁏ut in place all the necessary forces to redeem 2024,” he said.
“Obviously, the priority is t🎶o continue with them in 2026 and I want to be clear on this issue, but if the results remain the same in 2025, we would have to make evaluations for the future.
“There has always been a strong bond with Yamaha and I am very sorry for their riders: on the one hand [Andrea] Locatelli, on the other [Jonathan] Rea, a champion who has won six World Chಞampionships and who for me remains the greatest ever in the history of Superbike.”
Yamaha’s difficult season coincided with the arrival of Andrea Iannone at the Go Eleven team, and Pata took up space on the fairing of th꧂e #29 Ducati from the third round of 2024 in Assen.
The Italian scored five podiums in his debut WorldSBK season, includin🉐g a victory at Aragon – enough to convince Gobbi to take up title sponsorship at Go Eleven for 2025.
Speaking of ✃2024, did you surprise everyone by betting on Iannone?
“In Barcelona we talked to each other an💟d we defined this project together,” Gobbi said.
“[Andrea] Iannon✅e is a rider who expresses the value of Pata and thanks to him we hav🎃e already celebrated a victory, something that we have not been able to achieve with Yamaha this year [2024].
“In my opinion, Iannone can finish third in the 2025 World Championship, fighting🌃 with Bautista, given that Toprak [Razgat🍰lioglu] and [Nicolo] Bulega are one step ahead of everyone.”

Alex joined th🦩e team in August of 2024 having covered consumer and racing motorcycle news at Visordown for two years.